Marketing Execs Discuss Google’s Delayed Cookie Phase-Out

Explore the dynamic world of Customer Experience (CX) at CMSWire. Stay updated with the latest news, expert advice and in-depth analysis on customer-first marketing, commerce and digital experience design. Google’s third-party cookie deprecation plan for Chrome resembles an episode from the classic movie “Groundhog Day.” For the second time, Google has announced a delay in … Read more

Campaign’s Digital Faces to Watch 2024 – Abdul Basit Malik, Performance Marketing Manager, Q Communications – Campaign Middle East

Campaign’s Digital Faces to Watch 2024 – Abdul Basit Malik, Performance Marketing Manager, Q Communications Nominated by Victoria Machin, Head of Digital: Abdul is a Performance Marketing Manager at Q Comms with a track record of exceptional results in digital and is undoubtedly a future face to watch. His strategic skills and knowledge of his field has impressed clients and colleagues … Read more

How AI Is Redefining Marketing —Top Tips for Success

Explore the dynamic world of Customer Experience (CX) at CMSWire. Stay updated with the latest news, expert advice and in-depth analysis on customer-first marketing, commerce and digital experience design. Generative AI has only been widely available for around 18 months, but it is already remaking many business functions, from finance to human resource to marketing. … Read more

How to Become a Digital Marketer in 2024?

If you have a computer, a laptop, or a smartphone, you’ve experienced digital marketing. It could be an email in your inbox, a search result when using Google, an ad on Facebook, a text message sent to your phone, or a post by an influencer on Instagram. Digital marketing is all-encompassing, leveraging all digital channels … Read more

The transition to a cookie-less world presents a significant shift for digital marketing: Upendran Nandakumar

Established in 2017, Ayatiworks was founded by Upendran Nandakumar. His digital boutique proffer more than just advertising and marketing. Nandakumar believes that there is so more to the digital spectrum, which in turn, drove the company to offer vast range of digital services for various industries. From their tool, Resultics to latest innovation, Revolutionary GenAI, … Read more

Visa’s Guide: Boosting FIs’ Digital Marketing Strategies | FinTech Magazine

In today’s digital world, the need to adopt robust digital marketing strategies is more important than ever – with consumers flooded with more information and choices than ever before. Perfecting the art of being found online, the latest report from Visa Consulting & Analytics, outlines four key recommendations for financial institutions looking to boost their … Read more

Medallia Recognized as a Leader in SPARK Matrix™ Digital Marketing Analytics Report Q4 2023 | Business Wire

Independent research firm names Medallia top performer due to its “distinctive capability” to power “personalized interactions” PLEASANTON, Calif.–(BUSINESS WIRE)–Medallia, Inc., the global leader in customer and employee experience, today announced it has been recognized as a Technology Leader in the Q4 2023 Spark Matrix for Digital Marketing Analytics, published by leading market research firm Quadrant … Read more

Top 23 Online Marketing Platforms to Improve Your Digital Marketing

You are here: Influencer Marketing Hub » Digital Marketing » Top 23 Online Marketing Platforms to Improve Your Digital Marketing As we wrote in What Is Digital Marketing? digital marketing uses strategy, planning, and a keen understanding of your market to create targeted digital media that drive awareness and education for your brand, product/services, and … Read more

5 Free Digital Marketing Courses To Study In 2024

A career within digital marketing is extremely lucrative and in high demand over the next few years If you have expertise in digital and social media marketing, your skills could be worth $1.5 trillion by 2030, according to Coursera’s Job Skills of 2024 report. In fact, research from the U.S. Bureau of Labor Statistics reveals … Read more